How Image Farm Works
A comprehensive guide to generating on-brand marketing visuals grounded in your real business data.
What is Image Farm?
“Image Farm generates professional-grade marketing visuals by grounding AI image creation in a company's real data, brand rules, and live context.”
Grounded in Reality
Every image reflects your actual services, products, and positioning, not generic AI guesses.
Brand-Safe by Default
Visual identity, tone, and style are enforced automatically through templates.
No Prompt Engineering
Professional results without needing to master complex AI prompting.
The Generation Process
Select Sources
Choose the data that grounds your image
Choose Template
Pick a style that fits your use case
Add Direction
Describe what the content should focus on
Generate
AI creates visuals grounded in your data
Understanding Sources
Sources are the foundation of Image Farm. They provide the real business data that grounds your generated images, ensuring accuracy and relevance.
File Uploads
Documents, images, spreadsheets
Upload your existing marketing materials, brochures, product catalogs, and brand assets directly to Image Farm.
Images
JPG, PNG, WebP
Documents
PDF files
Spreadsheets
XLSX, XLS, CSV
Logo Tagging: Mark files as logos to ensure they appear correctly in generated visuals.
Websites
Automatically extracted content
Add any website URL and Image Farm will automatically extract and index the content for use in generation.
Your company website
Product pages and listings
Blog posts and articles
Landing pages
Social Media
Connect your profiles
Link your social media accounts to incorporate your existing social presence and messaging into generated content.
News Topics
Live context from the web
Add topics or phrases to automatically fetch recent news and trends, keeping your content current and relevant.
Example topics:
- • “sustainable real estate trends 2024”
- • “Dubai property market updates”
- • “luxury hospitality industry news”
Organizing with Groups
Create groups to organize your sources by campaign, project, or category. This makes it easy to select the right context for each generation.
Templates
Templates define the visual style and structure of your generated images. They ensure brand consistency across all your content.
What Templates Control
Visual Style
The overall aesthetic, colors, and mood of generated images
Layout Structure
How elements are arranged within the image
Content Placement
Where logos, text, and imagery appear
Aspect Ratio
Image dimensions optimized for different platforms
Creating Templates
Create templates using natural language instructions. Describe what you want, and Image Farm will interpret it.
Example instruction:
“Create a 4:5 Instagram post with a bold headline at top, product image centered, and price in the bottom-right corner. Use a clean, minimal aesthetic with lots of white space.”
AI-Assisted Parsing
Use “Parse with AI” to automatically structure your instructions into a configuration.
Template Categories
Content Direction
Content direction guides the AI on what themes, messages, or focus areas your generated content should emphasize.
How It Works
- 1
Enter your content direction describing what the image should focus on
- 2
Image Farm searches your content library for relevant context
- 3
Found sources are displayed as citations that will inform the generation
- 4
The AI uses both your direction and the cited sources to create accurate visuals
Example Directions
“Highlight our new eco-friendly packaging and sustainability commitment”
“Focus on the limited-time holiday sale with urgency messaging”
“Emphasize premium quality and craftsmanship for luxury audience”
“Use casual, friendly tone targeting Gen Z consumers”
Grounding Toggle
Enable “Ground with your content library” to automatically search your uploaded sources and find relevant context for your direction.
Generation
Once you have selected your sources, chosen a template, and optionally added content direction, you are ready to generate.
Output Formats
One-off Image
Generate a single image, perfect for social posts, ads, or standalone marketing materials.
Carousel
Coming SoonGenerate multi-slide content for Instagram carousels or presentation decks.
Variations
Generate multiple variations (1-5) of each image to have options to choose from. Each variation is unique while staying within your template guidelines.
Example: Selecting 3 variations will generate 3 unique versions of your image.
What Happens During Generation
Context Assembly
Your selected sources are retrieved and processed
Relevance Matching
The most relevant content from your sources is identified
Template Application
Your chosen template's style rules are applied
Image Creation
AI generates your visuals with captions
Best Practices
Upload Quality Sources
The better your source materials, the better your generated images. Upload high-resolution images, well-formatted documents, and accurate data.
Be Specific with Direction
Instead of "make it look good," try "emphasize the eco-friendly materials and target young professionals with a modern aesthetic."
Use Groups Strategically
Organize sources by campaign or project to quickly select the right context for different generation tasks.
Mark Logos Correctly
Always tag your logo files as logos so they appear correctly in generated visuals.
Create Multiple Templates
Set up templates for different platforms and use cases (Instagram vs LinkedIn, promotional vs informational).
Generate Variations
Always generate 2-3 variations to have options. The first result might not always be the best fit.
Ready to get started?
Book a demo to see Image Farm in action and learn how it can transform your content creation workflow.
Book a Demo